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The Personal MBA: Master the Art of Business

Pdf Book Name: The Personal MBA: Master the Art of Business
Author: Josh Kaufman
Publisher: Portfolio
ISBN-10, 13: 1591843529,9781591843528
Year: 2010
Pages: 416 Pages
Language: English
File size: 1 MB
File format: PDF,EPUB

The Personal MBA: Master the Art of Business Pdf Book Description:

Here’s the good news: everyone has these unfounded fears, and they can be eliminated quickly. All you need to do is learn a few simple concepts that will change the way you think about how business works. Once you’ve conquered your fears, you can accomplish anything. If you’re an entrepreneur, designer, student, programmer, or professional who wants to master the fundamentals of sound business practice, this book is for you. No matter who you are or what you’re trying to do, you’re about to discover a useful new way of looking at business that will help you spend less time fighting your fears and more time doing things that make a difference. One of the beautiful things about learning any subject is the fact that you don’t need to know everything—you only need to understand a few critically important concepts that provide most of the value. Once you have a solid scaffold of core principles to work from, building upon your knowledge and making progress becomes much easier. The Personal MBA is a set of foundational business concepts you can use to get things done. Reading this book will give you a firm foundation of business knowledge you can use to make things happen. Once you master the fundamentals, you can accomplish even the most challenging business goals with surprising ease.

Over the past five years, I’ve read thousands of business books, interviewed hundreds of business professionals, worked for a Fortune 50 corporation, started my own businesses, and consulted with businesses ranging from solo operations to multinational corporations with hundreds of thousands of employees and billions of dollars in revenue. Along the way, I’ve collected, distilled, and refined my findings into the concepts presented in this book. Understanding these fundamental principles will give you the tools you can rely on to make good business decisions. If you invest the time and energy necessary to learn these concepts, you’ll easily be in the top 1 percent of the human population when it comes to knowing. Don’t worry if you’re a complete beginner. Unlike many other business books, this book does not require any prior business knowledge or experience. I don’t assume you’re already the CEO of a large company who makes multimillion dollar decisions on a daily basis. (But this book will still be very useful if you are!) If you do have business experience, take it from many of my clients around the world who have MBAs from top schools you’ll find the information in this book more valuable and practical than anything you learned earning your degree. Together, we’ll explore 226 simple concepts that help you think about business in an entirely new way. After reading this book, you’ll have a much more comprehensive and accurate understanding of what businesses actually are and what successful businesses actually do.

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