Book Name: The Oxford Handbook of Propaganda Studies
Author: Jonathan Auerbach, Russ Castronovo
Publisher: Oxford University Press
Pages: 480 / 481
File size: 5.04 MB
File format: PDF
The Oxford Handbook of Propaganda Studies Pdf Book Description:
Derived from the term”to disperse,” the thought and practice of propaganda issues nothing less than the methods by which human beings communicate, especially related to the production and widespread dissemination of perspectives, images, and beliefs. Much bigger than its pejorative connotations imply, propaganda may neutrally be known as a fundamental way of forming and organizing perception and thought, a clinic that’s been a pervasive characteristic of the twentieth century which touches on several fields.
Propaganda evaluation of this 1950s to 1989 too frequently took the kind of empirical research about the effectiveness of certain procedures, together with bigger questions regarding the functions and also patterns of mass persuasion remaining . At the current moment where globalization and transnationality are as significant as mature country forms, when societal like near ubiquity across the planet, when various fundamentalisms are ascendant, and if debates rage about neoliberalism, it’s urgent that we’ve got an up-to-date source which believes propaganda for a power of culture writ large.
The handbook will comprise twenty-two essays from top scholars from many different areas, divided in to three segments. Along with coping with the thorny question of significance, the handbook will occupy an expansive collection of assumptions along with a complete array of strategies that move propaganda outside political campaigns and war to analyze a broad variety of cultural contexts and practices.
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